In an ever-increasing data-driven world, new technologies and methodologies are disrupting the way we do business.
For marketers, advancements in artificial intelligence, data science, and technologies such as cloud and IoT present a great opportunity to reach customers through behavioural and predictive analysis. The resulting insights can power marketing automation engines and deliver a competitive advantage for marketers who are keen to innovate.
Imagine a world where you can tell when a customer is about to purchase before they even do.
4 April 2017
12 pm AEST
Free for AMI members
$30 for non-members
In this webinar, Paul Dovas, Regional Sales Director of Adatos, will share with you:
Regional Sales Director (Australia), Adatos
Founder, Dovas Digital
Paul Dovas has over 16 years of service in the media industry, more recently transitioning the Australian Industry's peak print body, the Audited Media Association of Australia (AMAA), into a broader media organisation, through the reformation of traditional print metrics to an expanded model which included digital media. Paul recently launched Dovas Digital, a consultancy focusing on digital strategy, innovation, change management, and technology assessment for corporates, SME's, and start-ups.
Paul's previous working life spans a broad and diverse spectrum having started in insolvency and ending up at the cutting edge of computer science, data science, and artificial intelligence.