New tools and functions are getting added to iVvy all the time, and this month we saw the launch of the new SMS Marketing tool for all our iVvy Professional and iVvy Enterprise users.

This revolutionary tool is a fantastic addition to the event marketeer's arsenal. Messages can be sent to your contacts' phones within seconds, or scheduled to be sent a date and time in the future to coincide with an event’s session or website launch.

The benefits of choosing SMS Marketing over conventional marketing techniques are far reaching. Many of us have access to our phones more often than we have access to our emails, allowing your message to be received regardless of whether your contact is at their computer or not. For example you could use it to send a reminder message to all attendees on the day of the event.

Of course, the iVvy SMS Marketing tool is equipped with a collection of other great features, including custom fields to personalise the message, a “test message” function which is sent to your own mobile number, and a simple unsubscribe feature to help you comply with the Spam Act. Our Support team have upload help articles to your iVvy login to get you started, as well as information on pricing.